How Is Continuity of Innovation for New Products Related to Learning

question 20

Multiple Choice

How is continuity of innovation for new products related to learning by customers?

• A) The more continuous the innovation, the more learning is required.
• B) The more continuous the innovation, the less learning is required.
• C) The degree of customer learning remains constant, irrespective of the level of continuity.
• D) The degree of customer learning first decreases and then increases as the continuity of innovation increases.

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