If a Firm Is Already Involved in Plenty of Quick-Hit

question 43

Multiple Choice

If a firm is already involved in plenty of quick-hit projects, strategic portfolio considerations would indicate that new funding would be better routed to a long-term, major technology development. The firm, as per the example, follows a(n) _____.

• A) top-down strategic approach
• B) bottom-up strategic approach
• C) portfolio approach
• D) inductive approach

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Definitions:

Willingness To Pay

The maximum price at which a consumer is prepared to buy a good or service.

Supply Chain Sustainability

The management of environmental, social, and economic impacts within the supply chain, looking to improve overall sustainability.

Medium Term

A time frame that is neither short nor long, typically considered to range from one to five years.

Local Benefits

Refers to advantages or positive impacts that are confined to a specific geographical area or community, often resulting from a project or initiative.