Which of the Following Is Not True About Search Engine

question 77

Multiple Choice

Which of the following is not true about search engine advertising?

• A) Spending on search engine advertising constitutes about 44% of all online advertising spending.
• B) The top three search engine providers supply over 95% of all online searches.
• C) The click-through rate for search engine marketing has been fairly steady over the years.
• D) Search engine advertising is the slowest growing type of online advertising.

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Definitions:

Translator

A translator is a person or device that converts written text from one language to another, aiming to maintain the original meaning, tone, and context.

Spray And Pray

A communication method where information is sent out in large quantities without specific targeting, often with the hope that some of the message will be received and acted upon by someone.

Withhold And Uphold

The act of retaining something while simultaneously maintaining or supporting a particular principle or standard.

Lengel-Daft Contingency Model

A framework suggesting that the effectiveness of information processing and communication in organizations depends on the fit between the complexity of the task and the information richness.