What Kinds of Ads Have the Lowest CTR

question 32

Multiple Choice

What kinds of ads have the lowest CTR?

• A) video ads
• B) e-mails to an in-house list
• C) social network display ads
• D) banner display ads

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Definitions:

Emotional Dissonance

A condition of having to express emotions that are not genuinely felt, often experienced by individuals in customer service or client-facing roles.

Emotional Display Rules

Social norms or cultural guidelines that dictate how and when emotions should be expressed.

Emotional Display Rules

Are societal or cultural norms that dictate how, when, and where it is appropriate to express emotions, influencing individual emotional responses in social situations.

Norms

Shared standards, expectations, or rules that guide and constrain behavior within a group, organization, or society.