The Process of Comparing a Website with That of Its

question 3

Multiple Choice

The process of comparing a website with that of its competitors in terms of response speed, quality of layout, and design is known as:

• A) split testing.
• B) funnel testing.
• C) benchmarking.
• D) system testing.

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Definitions:

Differentiated Products

Goods or services that are distinguished from each other by specific features, branding, or quality, making them non-perfect substitutes in the eyes of consumers.