Big Data Plays an Important Role in Predictive Marketing

question 78

True/False

Big data plays an important role in predictive marketing.

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Definitions:

Same Race

Pertains to individuals belonging to the same racial group or identifying with the same racial heritage.

Egalitarian

Believing in or based on the principle that all people are equal and deserve equal rights and opportunities.

Matriarchal

A social system in which females, especially mothers, have the central roles of political leadership, moral authority, and control of property.

Family Structures

The social and legal configurations that determine the composition and organization of a family unit, including nuclear, extended, and blended families.