Whether Your Problem and Proposed Solution Affects an Entire Network

question 17

Short Answer

Whether your problem and proposed solution affects an entire network or just a few users, you must devise a ___________________ plan so that you can return things to their original state if the solution doesn't work.

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Definitions:

Reference Pricing

A type of psychological pricing in which a lower-priced item is compared to a more expensive brand in hopes that the consumer will use the higher price as a comparison price.