Marketing Creates All of the Following Types of Utility Except

question 30

Multiple Choice

Marketing creates all of the following types of utility except ________________________.

• A) form
• B) time
• C) place
• D) ownership

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Definitions:

Nonexcludable

A characteristic of a good where it is impossible, or costly, to exclude individuals from using the good once it has been provided.

Free-rider Problem

A situation where individuals consume more than their fair share of a public good, or pay less than their share of the cost, leading to underprovision or depletion of the good.

E-book

A digital format of a book that can be read on computers or other electronic devices.

National Defense

Activities and strategies undertaken by a nation to protect itself from external threats and ensure the safety of its citizens.