What Type of Scientific/expert Testimony Requires a Higher Standard of Review

question 15

Multiple Choice

What type of scientific/expert testimony requires a higher standard of review before it can be used in court?

• A)any academic studies
• B)any studies developed for use at trial
• C)any studies in an area in which experts differ
• D)none of the above

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Definitions:

Mass Coverage

A term generally referring to the extensive reach or exposure of a product, service, or message across a wide audience.

Personal Selling

A direct marketing approach involving face-to-face sales presentations and interactions between salespersons and potential customers.

Advertising

The activity of creating and disseminating messages to promote products, services, or ideas to potential customers.

Institutional Advertising

Involves messages that promote concepts, ideas, philosophies, or goodwill for industries, companies, organizations, or government entities.