What Is Bait and Switch Advertising

question 71

Multiple Choice

What is bait and switch advertising?

• A) It involves an attempt to persuade customers to buy a certain product by offering huge discounts to undercut the competition.
• B) It involves offering customers bait in the form of money-back guarantees and offers to exchange the product if customers are not satisfied.
• C) It involves using unsubstantiated claims and false customer testimonials to sell a product.
• D) It involves an attempt to attract buyers by advertising a product that you don't intend to sell and then trying to sell them another product.

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Definitions:

Cause-and-Effect

A relationship where one event (the cause) makes another event happen (the effect), establishing a connection between two or more phenomena.

Illusion of Control

The belief that one can exert more influence over events than is actually the case.

External Locus

Refers to the belief that external forces or circumstances control one's life and outcomes, rather than one's own efforts.

Dice Game

A game of chance where players roll dice to achieve certain results or scores.