Which of the Following Is TRUE of the Direct Approach

question 6

Multiple Choice

Which of the following is TRUE of the direct approach to presenting information?

• A) It is used when the audience may react negatively to the message.
• B) It generally presents evidence to build a case before reaching a conclusion.
• C) It generally starts with the main idea and follows up with the evidence.
• D) It is used when audience receptivity to the message is not known.

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Definitions:

Television Commercial

A form of advertisement broadcast on television, intended to promote the sale of products or services to a wide audience.

A-B Problem

A theoretical issue in psychology addressing the consistency between attitudes (A) and behaviors (B) in individuals.

Attitudes and Behaviors

The relationship between individuals' mental stances or feelings toward something and their actions.

Implicit and Explicit Attitudes

Implicit attitudes are subconscious beliefs or feelings, while explicit attitudes are consciously held beliefs or opinions.