Examlex
"Only those on the cutting edge of technology have this product," is an example of puffing.
Paradigm
A typical example or pattern of something; a model that is especially prevalent in scientific theories or how particular sets of rules define a scientific discipline.
Counterattitudinal Behavior
Actions that are contrary to one's personal beliefs, attitudes, or values, which can sometimes lead to a change in those attitudes due to cognitive dissonance.
Spreading Alternatives
The act of diversifying choices or options in decision-making or behavior.
Free Choice Paradigm
A laboratory situation in which people make a choice between two alternatives, and after they do, attraction to the alternatives is assessed.
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