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Postpurchase Behavior
Consumer actions and reactions after the purchase of a product or service, including satisfaction, dissatisfaction, and product usage and disposal behaviors.
Satisfaction
The feeling of fulfillment or pleasure derived from meeting one's expectations, needs, or desires, often related to a product, service, or experience.
Expectations
Beliefs about the future, often involving how people think things should be or how they are likely to occur.
Information Search
The process where consumers look for details about products or services to make an informed purchasing decision.
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