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The Online Access Computer Service Industry Is Growing at an Extraordinary

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Short Answer

The online access computer service industry is growing at an extraordinary rate. Current estimates suggest that 75% of the home-based computers have access to online services. Suppose 20 people with home-based computers were randomly and independently sampled. Find the probability that more than 9 of those sampled currently do not have access to online services.


Definitions:

Media

Various channels and platforms used to convey information or entertainment to large audiences, including print, broadcast, and digital formats.

Right Audience

The specific group of consumers at whom a company aims its products and services, believing they are most likely to buy them.

Right Message

Refers to the creation and delivery of appropriate and targeted communication that resonates with a specific audience.

Gross Rating Points (GRP)

Measure used for various media advertising—print, radio, or television; GRP = Reach × Frequency.

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