TABLE 7-7 Online Customer Service Is a Key Element to Successful Online

question 111

Short Answer

TABLE 7-7
Online customer service is a key element to successful online retailing. According to a marketing survey, 37.5% of online customers take advantage of the online customer service. Random samples of 200 customers are selected.
-Referring to Table 7-7, 90% of the samples proportions symmetrically around the population proportion will have between ________ % and ________ % of the customers who take advantage of online customer service.

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Definitions:

Strategic Objectives

The specific goals set by a business or organization to guide its strategy and direction towards achieving its overall mission.

Strategic Initiatives

Strategic initiatives are comprehensive plans designed to achieve key business objectives and enhance the competitive position of an organization. These initiatives often involve cross-functional teams working towards common goals.

Balanced Scorecard

A strategic planning and management system used to align business activities with the vision and strategy of the organization, improving internal and external communications and monitoring performance against strategic goals.

Lagging Indicator

A metric that shows the effects of economic events, trends, or investment performance after they have occurred.