Highly Credible Sources Can Create the Most Attitude Change When

question 26

True/False

Highly credible sources can create the most attitude change when they rely on messages with low levels of discrepancy.

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Definitions:

Equity

The principle of fairness or justice in the way people are treated within social, economic, and legal contexts.

Informal Rewards

Non-monetary or unofficial incentives given to employees, such as praise, recognition, or additional responsibilities, to motivate and encourage positive behaviour.

Desired Behavior

The specific actions or reactions that are sought after in a particular context, often the target of encouragement or training.

Effective

Describes something that produces the intended or desired result.