Examlex
Why is it important for marketers to identify who plays which role in a buying center?
Classical Conditioning
A learning process that occurs when two stimuli are repeatedly paired; a response that is at first elicited by the second stimulus is eventually elicited by the first stimulus alone.
Single-case Design
An experimental design focusing on the response of a single subject or a single group of subjects to document and examine the effect of the treatment.
Individual Differences
Variations or disparities among individuals in regards to their behaviors, emotions, intellect, or physical traits.
ABA Design
An experimental design in which participants first experience the baseline condition (A), then the intervention or treatment (B), and finally return to the baseline (A) to assess change.
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