Bella, the Outside Sales Rep for a Major Building Supply

question 98

Multiple Choice

Bella, the outside sales rep for a major building supply company, reads a report stating that building permits are down dramatically in her sales territory. She had noticed that things were slowing down, but now she has data confirming her impression. Based on this information, Bella will help her company become more value driven if she

• A)pushes her customers to buy products whether they need them or not.
• B)advises the production and purchasing departments to produce or order smaller quantities of products.
• C)avoids contacting her customers until the slowdown ends.
• D)avoids contact with competing firms in order to maximize value-driven marketing.
• E)keeps the information to herself.

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Definitions:

Feminist Theory

A set of theoretical perspectives that examine gender inequality and promote women's rights, interests, and issues.

Functionalism

A theoretical framework in sociology and anthropology that interprets society as a structure with interrelated parts designed to meet the biological and social needs of the individuals in that society.

Feminist Theory

A theoretical approach that examines and advocates for change in the social, political, and economic inequalities between genders.

Social Darwinism

A theory that applies the concept of survival of the fittest to societies, justifying inequalities and competition.