Which Group of Consumers Tries to Avoid Change and Rely

question 122

Multiple Choice

Which group of consumers tries to avoid change and rely on a product until they can't find it in the market and are forced to go without or change to something else?

• A)laggards
• B)early majority
• C)late majority
• D)early adopters
• E)innovators

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Definitions:

Critical Value

A point on the scale of a statistical distribution that marks the boundary of an acceptance region for a test of hypothesis.

Standard Deviation

A statistical measure that quantifies the amount of dispersion or variation in a set of values.

Test Statistic

A calculated value from sample data used to make decisions about the validity of a hypothesis in hypothesis testing.

Advertising Campaigns

Organized series of promotional activities around a particular theme aimed at stimulating demand for a product or service.