When a Product Is Successful in the Introductory Stage of the Product

question 58

Multiple Choice

When a product is successful in the introductory stage of the product life cycle,

• A)it moves directly into the maturity stage.
• B)it is most likely to begin to launch spinoffs.
• C)competition becomes less important.
• D)it may start to see profits toward the end of this stage.
• E)marketing costs increase significantly.