What Is Brand Extension? Provide an Example of Brand Extension

question 130

Essay

What is brand extension? Provide an example of brand extension.

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Definitions:

Virtual Communities

Virtual Communities are groups of people who interact through specific social media platforms or online spaces, sharing common interests or goals without physical interaction.

Hidden Curriculum

The unwritten, informal teachings and social norms that children learn through the school culture and environment, beyond the formal educational content.

Self-Fulfilling Prophecy

A belief or expectation that influences actions in a way that causes the belief or expectation to come true.

Status Groups

Communities or categories of people who share a similar social status, often marked by their prestige, lifestyle, and affiliations within a society.