How Did Unilever Use Observation Methods to Improve Product Choices

question 4

Essay

How did Unilever use observation methods to improve product choices for customers in Thailand?

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Definitions:

Diseconomies of Scale

The phenomenon where an increase in production leads to higher average costs per unit, often due to inefficiencies associated with scale of operation.

Output Rate

The output rate is the speed at which goods or services are produced over a specific period of time, often measured to evaluate productivity.

Fifth Worker

Refers to an addition to a workforce that exemplifies the impact or utility of hiring an additional employee in a given scenario.

Marginal Cost Curve

A graphical representation showing the change in total cost produced by making one additional unit of a good or service.