Which Function of a Social Media Strategic Plan to Support

question 45

Multiple Choice

Which function of a social media strategic plan to support sales efforts involves enabling customers to enter the purchase process with an opinion formed from earlier engagement with influencers?

• A) Shorten the sales cycle
• B) Stimulate interest and demand
• C) Set expectations and deliver value
• D) Deliver value

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Definitions:

Total Assets

The sum of all assets owned by a company, as reported on the balance sheet, representing the resources controlled by the company.

Liabilities

Financial obligations or debts that a company owes to others, due to past transactions or events.

Revenue

The complete financial intake a company secures from transactions involving goods or services within a certain interval.

Expenses

Outflows or other using up of assets or incurrence of liabilities during a period from delivering or producing goods, rendering services, or carrying out other activities that constitute the entity’s ongoing major or central operations.