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Erin is an editor who has been hired to review and revise a data-heavy report for a client. During her review, she has found a number of elements that are unnecessary to communicate the intended message, and she removes these elements. Erin is concerned with
Key-account Sellers
Sales professionals specialized in managing and nurturing relationships with an organization's most important clients or accounts.
Order-taker Salespeople
Sales staff whose primary role is to take and process orders rather than actively sell a product or service.
Consultative Seller
A sales approach where the seller acts more as an advisor, understanding the needs of the buyer and offering solutions that specifically address those needs, rather than just pushing for a sale.
Trusted Advisor
A role or relationship in which an individual or organization provides expert advice and guidance in a particular area, earning high levels of trust from clients.
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