Public Relations Strategies Should Be Implemented by Someone High in the Organisation

question 68

Multiple Choice

Public relations strategies should be implemented by someone high in the organisation because

• A) public relations is a function of management.
• B) implementing public relations requires access to resources.
• C) only someone high in the organisation fully understands the public.
• D) someone high in the organisation has powerful allies externally.

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Definitions:

Positive Stroke

An act of recognition or affirmation that contributes to an individual's feeling of being valued or appreciated.

Vocal Kinesic Communication

Vocal kinesic communication involves the use of voice and physical gestures to convey messages nonverbally, such as tone, pitch, and body language.

Directive Behavior

A management approach where specific commands, instructions, or directions are given to employees to guide their actions and decisions.

Johari Window

A model that describes the relationship between self-disclosure and self-awareness, used in understanding interpersonal communication and relationships.