The Key Benefit of Adopting a Two-Way Symmetrical Approach to Public

question 70

Multiple Choice

The key benefit of adopting a two-way symmetrical approach to public relations is

• A) that potential problems or hostile attitudes are identified before they become issues.
• B) that it requires less resources than other models.
• C) that it promotes balance between an organisation and its publics.
• D) the ability to promote products and services directly to customers.

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Definitions:

Free Trade

A policy approach where governments do not restrict or impose tariffs on imports and exports between countries, aiming to encourage international trade.

Hispanic Population

A demographic group in the United States and other countries characterized by individuals of Hispanic or Latino origin.

Tariffs

Taxes imposed by a government on imported or exported goods, often to protect domestic industries or to generate revenue.

External Factor

Influences that impact a business or situation from outside its control, such as economic conditions, social trends, or technological advancements.