How Can Marketers Attempt to Shape the Outcome of the Post-Purchase

question 42

Multiple Choice

How can marketers attempt to shape the outcome of the post-purchase evaluation?

• A) by helping consumers to identify potential problems or needs
• B) by offering personal assistance with any problem experienced with the product
• C) by attempting to convince consumers that a competing brand does not meet their criteria
• D) by trying to get consumers to expand their evoked sets to include their product

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Definitions:

Internet Of Things

The network of physical objects embedded with sensors, software, and other technologies for the purpose of connecting and exchanging data with other devices and systems over the internet.

Adoption

The legal process by which a person takes another person, usually a child, into their family to be raised as their own.

IPv4

Internet Protocol version 4, a core protocol for the Internet that provides an identification and location system for computers on networks and routes traffic across the Internet.

IoT

The Internet of Things refers to the network of physical objects embedded with sensors, software, and other technologies to connect and exchange data with other devices and systems.