Define Consumer Behaviour

question 140

Essay

Define consumer behaviour. Discuss the Lewin model and how it has been adapted for consumer behaviour.

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Definitions:

External Attributions

The process of assigning the cause of an individual's behavior to factors outside the person, such as the social situation or environmental factors.

Poor Performance

The occurrence of failing to meet minimum accepted standards or objectives within professional or personal tasks.

Attribution Biases

Refers to the systematic errors made when people evaluate or try to find reasons for their own and others' behaviors.

Criticizing Performance

involves providing feedback on an individual's work or actions with a focus on areas of improvement, aiming to foster development and enhance performance.