Match Each Definition to the Corresponding Term

question 163

Short Answer

Match each definition to the corresponding term.
a.utility
b.buzz marketing
c.exchange process
d.seller's market
e.buyer's market
f.marketing myopia
g.social responsibility
h.relationship marketing
i.person marketing
j.place marketing
k.event marketing
l.organization marketing
m.interactive marketing
n.lifetime value of a customer
o.social marketing
p.one-to-one marketing
q.strategic alliances
r.not-for-profit organizations
s.ethics
t.mobile marketing
u.wholesalers
v.transaction-based marketing
-Corporations that voluntarily recycle paper, glass and electronics practise _____.

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Definitions:

Sound Waves

Sound waves traveling across air or any other form of matter, heard once they connect with a person's or an animal's auditory system.

Hertz

A unit of frequency in the International System of Units (SI) that measures the number of cycles per second of a periodic phenomenon.

Frequency

The rate at which a periodic event occurs, such as the number of complete cycles per second in a wave or the number of times a behavior is observed in a given period.

Taste Buds

Sensory organs located on the tongue that allow taste perception through the detection of chemical molecules from food.