Which Function of Marketing Helps Determine What Potential Consumers Want

question 79

Multiple Choice

Which function of marketing helps determine what potential consumers want and need, and how to offer goods and services to satisfy them?

• A) financing
• B) securing market information
• C) risk taking
• D) physical distribution

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Definitions:

Distinctive

Characterized by a unique quality, feature, or characteristic that clearly separates it from others within the same category or context.

Great Migration

The movement of over six million African-Americans from the rural South to urban areas in the North and West of the United States between 1916 and 1970, seeking better job opportunities and living conditions.

Industrial Jobs

Employment in the manufacturing sector, involving the production of goods in factories, which saw significant growth during the Industrial Revolution.

Black Laborers

African American workers, often facing significant discrimination and inequality in employment opportunities and conditions.