Examlex
What is a sales promotion? Explain how a sales promotion can supplement other promotional activities.
Participants Tested
Refers to the individuals who partake in a study or experiment and whose performance or responses are evaluated.
Significant
Referring to statistical results, it denotes findings that are unlikely to have occurred by chance, indicating a meaningful difference or correlation.
Main Effects
The direct impact of an independent variable on a dependent variable in an experimental design.
Factorial ANOVA
A statistical test used to determine the effect of two or more independent variables on a dependent variable, allowing interaction effects to be assessed.
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