Match Each Item with the Correct Statement Below

question 20

Multiple Choice

Match each item with the correct statement below.
-_____ are the marketing intermediaries in direct contact with ultimate consumers.

• A)stock-keeping unit (SKU)
• B)markup
• C)markdown
• D)retail convergence
• E)scrambled merchandising
• F)atmospherics
• G)broker
• H)general merchandise retailer
• I)category killer
• J)rack jobber
• K)supercenter
• L)auction house
• M)specialty store
• N)retailers
• O)mass merchandiser
• P)truck jobber
• Q)direct marketing
• R)drop shipper
• S)planned shopping center
• T)wheel of retailing

---

Definitions:

Finance

The management of large amounts of money, especially by governments or large companies.

Unilateral Transfer

A one-way transfer of money, goods, or services from one country to another, without a direct or equivalent return.

Foreign Investments

Investments made by individuals, companies, or governments in assets or business ventures in another country.

Charitable Donations

Financial or material contributions made to non-profit organizations or causes without expecting anything in return.