Examlex
Direct selling is an important option for goods requiring extensive demonstrations in persuading customers to buy.
Models of Concepts
Theoretical frameworks used to understand how humans categorize information, form concepts, and apply these concepts to everyday life.
Cultural Bias
A predisposition to interpret and judge other people's cultures by the standards and values of one's own culture.
Validity
refers to the extent to which a concept, conclusion, or measurement is well-founded and corresponds accurately to the real world.
Reliability
The degree to which an assessment tool produces consistent results when the same entity is measured under the same conditions on multiple occasions.
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