Examlex
Match each item to the statement or sentence listed below.
a.marketing mix
b.benchmarking
c.product
d.convenience product
e.shopping product
f.specialty product
g.product line
h.product mix
i.unsought product
j.maturity stage
k.raw materials
l.total quality management
m.product life cycle
n.installations
o.services
p.impulse goods
q.wholesaler
r.business-to-business (B2B)
s.supplies
t.emergency goods
u.component parts
v.staples
w.line extension
-An assortment of product offerings sold by a firm is called the _____.
Societal Needs
The basic requirements essential for communities and societies to function, such as food, shelter, health care, and education.
Sustainability
The capacity to maintain or sustain a process or situation over time, often relating to environmental, social, and economic factors.
Natural Resources
Naturally occurring materials or substances that can be exploited for economic gain, such as minerals, forests, water, and fertile land.
Future Generations
The people who will live in the future, for whom current generations may hold ethical responsibilities.
Q46: Programs and agencies that are based on
Q83: In Young & Rubicam's Brand Asset Valuator
Q84: The makers of Sucrets throat lozenges recently
Q110: Gourmet restaurants and fast food chains cater
Q139: The Columbia Sportswear Company decides to produce
Q139: Products bought in response to unexpected and
Q162: The process through which a firm attempts
Q164: One way to distinguish a good from
Q212: Extensive planning time is required for the
Q247: Once consumers have used a product, seen