Which of the Following Is NOT a Characteristic of the Third

question 207

Multiple Choice

Which of the following is NOT a characteristic of the third level of relationship marketing?

• A) structural primary bond
• B) medium to high degree of customization
• C) true buyer and seller partnership
• D) low potential for sustained competitive advantage

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Definitions:

Fundamental Attribution Error

A cognitive bias where people are more likely to attribute others' actions to their character or disposition rather than to external factors.

Internal Attributions

The process of ascribing the cause of one's own or others' behaviors and outcomes to internal, personal factors rather than to external or situational factors.

Situational Causes

External factors or circumstances that are considered to influence an individual's behavior.

Proximity

Physical or psychological closeness between people, which can significantly influence social bonds and relationships.