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Figure: Game-Day Shirts
-(Figure: Game-Day Shirts) Rick is one of 10 vendors who sell game-day T-shirts at football games in a perfectly competitive market. His costs are identical to the costs of the other 9 vendors. If the price of a shirt is $14, in the long run:
Social Cost
The total cost to society as a whole due to an activity or decision, including both direct costs and indirect externalities.
Congested Highway
A highway or roadway that experiences traffic congestion due to a high volume of vehicles, often leading to slower speeds and longer travel times.
Negative Externality
A cost that affects a party who did not choose to incur that cost, often arising from production or consumption of goods and services.
Socially Optimal Quantity
The level of production or consumption that maximizes social welfare, considering all costs and benefits to society.
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