Using the Hypothetical Questions About Pregnancy in the Introduction of Your

question 36

Essay

Using the hypothetical questions about pregnancy in the introduction of your text, answer them using the information in this chapter.If you planned to send this information back to the questioner, is there any additional information you feel s/he should have? Why or why not?

Recognize psychological and economic needs influencing customer purchases.

Understand the importance of emphasizing product benefits in sales presentations.

Identify specific sales strategies, like the SELL Sequence and FAB technique, for effective sales presentations.

Discern the different levels of consumer need awareness and appropriate sales techniques for each.