Creating a Value Proposition Is a Way Of

question 73

Multiple Choice

Creating a value proposition is a way of:

• A)choosing prices for products
• B)scaling prices to different markets
• C)positioning your product in the marketplace
• D)keeping your product on the same level as others in the market
• E)choosing sales objectives that align with the firm's long-term goals

---

Definitions:

Professional Selling

Refers to the activity of personally promoting products or services to potential customers in a professional manner.

Traditional Definition

The original or widely accepted meaning of a term or concept based on historical or established uses.

Professional Selling

The practice of systematically applying sales techniques, relationship management, and product knowledge to sell products or services effectively in a business setting.

Sales Career

A professional pathway focused on the activity of selling goods or services, which involves roles like sales representative, account manager, or sales director.