In the "Create Advertisements" Step When Planning and Executing an Ad

question 38

Multiple Choice

In the "create advertisements" step when planning and executing an ad campaign, often the execution style for the ad will

• A)determine the pretesting pulse of the ad.
• B)dictate the type of medium used to deliver the message.
• C)determine which push-pull strategy will accompany the ad.
• D)dictate how advertising will be flighted.
• E)deliver integrated marketing.

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Definitions:

Liaison Skill

The ability to connect, mediate, and coordinate actions between different individuals or groups effectively.

Monitoring Skill

The ability to oversee, track, and evaluate the progress and quality of work, particularly in the context of job performance.

Culture Existence

The fact that various cultures exist, each with their own norms, values, beliefs, and practices that differentiate them from others.

Shared

Owned, used, or experienced collectively by a group of people, suggesting collaboration or joint ownership.