When Marketers State That Services Are ________, They Are Referring

question 16

Multiple Choice

When marketers state that services are ________, they are referring to the fact that services cannot be stored for use in the future.

• A)intangible
• B)inseparable
• C)heterogeneous
• D)durable
• E)perishable

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Definitions:

Constancy

In psychology, the quality of perceiving familiar objects as having constant shape, size, and color regardless of changes in perspective, distance, or lighting.

Perceptual Constancy

The psychological feature that allows individuals to perceive objects as unchanging despite changes in sensory input such as lighting, distance, or angle.

Perceptual Constancy

The brain's ability to recognize that an object remains the same even when its appearance changes due to variations in the environment.

Size

The overall dimensions or magnitude of a physical object or entity, often measured in terms of length, width, height, or volume.