During the Research Design Step of the Marketing Research Process

question 76

Multiple Choice

During the research design step of the marketing research process, researchers identify the type of data needed and

• A)the statistical software to be used.
• B)the dates when data will be collected.
• C)the forum in which the data will be presented.
• D)the identities of research participants in the project.
• E)the type of research necessary to collect the data.