Supermarkets Collect Information About Individual Customers Through Their Use of Loyalty

question 141

Multiple Choice

Supermarkets collect information about individual customers through their use of loyalty cards, and then analyze the data to look for patterns in purchases. This is an example of

• A)data mining.
• B)data recovery.
• C)data entry.
• D)data analysis.
• E)data modeling.

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Definitions:

Subject Class

A category or group of subjects sharing common characteristics or attributes.

Standard Form A

A specific variation of standard form, often used to denote a particular method or structure of presenting equations or arguments.

Particular Negative

A logical statement that asserts the non-existence of some instances of a class or category.

Universal Affirmative

A logical statement that asserts something is true of all members of a particular category or class.