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The Northwoods University IT department is planning to buy additional computers for the computer lab.Pedro Bechara,manager of the lab,is asked for a recommendation,and he suggests buying Macintosh computers instead of Windows PCs.What role does Pedro play in the buying center?
Empirical Investigation
A method of research that involves the collection and analysis of data through observation and experiment to test hypotheses or theories.
Ethical Action
Ethical action implies behavior that is morally right and beneficial, guided by ethical principles and considerations.
Pleasure
A sense of joy, pleasure, or contentment gained from a particular experience or activity.
Public Policy
Government actions or principles intended to solve societal problems or improve the general welfare of the public.
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