Facebook Allows Advertisers to Set a Daily Budget: Once Their

question 5

Multiple Choice

Facebook allows advertisers to set a daily budget: Once their costs (usually per click) reach a certain level, the ad disappears for the rest of the day. Why would this be a risk for an advertiser?

• A)leads to poor cost control
• B)makes it unable to modify the ad
• C)could limit exposure of successful ads
• D)could limit the reach of the ad
• E)encourages negative feedback

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Definitions:

Maternal Smoking

Cigarette smoking by pregnant women and its potential harm to the developing fetus, including health risks after birth.

Miscarriage

The spontaneous loss of a fetus before it is viable, typically before the 20th week of pregnancy.

Cognitive Development

The process by which an individual's ability to think, process, and understand their environment progresses throughout life.

Teratogens

Agents or factors that can cause malformation or defects in an embryo or fetus during pregnancy.