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Suppose That a Restaurant near Campus Wants to Use Social

question 67

Essay

Suppose that a restaurant near campus wants to use social media to get more students to visit the restaurant. The manager plans to offer a free dessert to anyone who "likes" the restaurant's Facebook page. Describe some data the restaurant should collect to measure the effectiveness of the campaign.


Definitions:

Taste

Taste is one of the five senses; it is the sensation produced when a substance in the mouth reacts chemically with taste receptor cells located on taste buds.

Formulas

Standardized mathematical expressions that represent relationships among variables or specify how to calculate a specific quantity.

Kruskal-Wallis Test

The Kruskal-Wallis test is a nonparametric statistical test used to compare three or more independent groups to determine if there are significant differences between their medians.

Level Of Significance

Level of significance is the threshold under which the null hypothesis is rejected in statistical testing, representing the probability of making a Type I error.

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