The Surface Receptors on B and T Cells Both

question 41

Multiple Choice

The surface receptors on B and T cells both

• A) play the same role in each type of cell.
• B) bind to free antigen.
• C) have two binding sites for antigen.
• D) have variable and constant regions.
• E) play the same role in each type of cell AND bind to free antigen.

Identify the major external factors that influence the marketing environment of a firm.

Differentiate between direct and alternate competition in the marketplace.

Grasp the concept of environmental scanning and its importance for businesses in detecting and responding to threats and opportunities.

Understand the concept of motivation including its characteristics and how it is influenced by various theories.

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Definitions:

Operant Conditioning

A method of learning that occurs through rewards and punishments for behavior, encouraging the subject to associate behaviors with their consequences.

Classical Conditioning

A learning process that occurs through associations between an environmental stimulus and a naturally occurring stimulus.

Little Albert

An experiment conducted by John B. Watson and Rosalie Rayner which demonstrated classical conditioning in humans, specifically showing how fear can be conditioned.

John B. Watson

An American psychologist who established the psychological school of behaviorism.