Which of the Following References the Type of Conglomerate Merger

question 39

Multiple Choice

Which of the following references the type of conglomerate merger that occurs when a firm attempts to extend the market for one of its current products by merging with a firm already active in the target market?

• A) Horizontal extension
• B) Market extension
• C) Diversification target
• D) Vertical extension target
• E) Product extension

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Definitions:

Infrastructure Capabilities

The essential facilities and systems serving a country, city, or area, including transportation and communication systems, power plants, and schools necessary for economic function.

Population Growth

The increase in the number of individuals in a population, often discussed in context with economic, environmental, and social impacts.

Purchasing Power

The ability of an individual or group to buy goods or services, often considered in relation to the amount of goods or services that one's money can buy.

Urban Population

The segment of a country's population that resides within towns and cities as defined by governmental standards.