Which of the Following Is an Example of a Product

question 29

Multiple Choice

Which of the following is an example of a product developing secondary meaning?

• A) Customers identify a certain color as identifying a company's product.
• B) Customers hear of the term through a secondary source such as media advertising.
• C) A company illegally misappropriated a trademark and has used it to identify a product.
• D) A company has agreed to only use a trademark secondarily after the primary user has abandoned it.
• E) A product has secondary meaning in the minds of consumers as to usefulness.