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[Miracle Face] Yoshe developed a great new type of face cream guaranteed to provide total sun protection, remove wrinkles, and result in anyone looking at least ten years younger. Her product, Miracle Face, became extremely popular in the U.S., where she has several shops, and also in other countries to which it was shipped. Yoshe has a number of individuals in other countries seeking to team with her in selling Miracle Face. Sam, a citizen of Mexico, asks that she grant him permission to use her name and any associated trademarks, and allow him to sell Miracle Face in Mexico. Yoshe has an offer, however, from another Mexican citizen, Nora. Nora proposes that she and Yoshe associate together, open a business to sell Miracle Face, and share profits and management responsibilities. Yoshe has also thought about opening her own business in Mexico in conformity with Mexican laws. She would then hire employees in Mexico to sell the product. Another matter Yoshe has considered is simply arranging for her products to be shipped to Mexico for sale, and she is interested in the effect of any trade agreements between the U.S. and Mexico.
-Assuming that Yoshe decides to make the deal Sam proposes, Sam would be referred to as a(n) ________ and Yoshe would be referred to as a(n) ________.
External Environment
Outside factors and forces that can affect an organization's performance, including economic, technological, sociopolitical, and legal elements.
Adaptive Change
A form of change that requires individuals, teams, or organizations to adjust their underlying assumptions and strategies in response to anticipated or actual shifts in the environment.
Developing
The process of growing or causing something to grow, evolve, or become more advanced.
Clarifying
The process of making statements or concepts less confused and more clearly comprehensible.
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