[Miracle Face] Yoshe Developed a Great New Type of Face

question 17

Multiple Choice

[Miracle Face] Yoshe developed a great new type of face cream guaranteed to provide total sun protection, remove wrinkles, and result in anyone looking at least ten years younger. Her product, Miracle Face, became extremely popular in the U.S., where she has several shops, and also in other countries to which it was shipped. Yoshe has a number of individuals in other countries seeking to team with her in selling Miracle Face. Sam, a citizen of Mexico, asks that she grant him permission to use her name and any associated trademarks, and allow him to sell Miracle Face in Mexico. Yoshe has an offer, however, from another Mexican citizen, Nora. Nora proposes that she and Yoshe associate together, open a business to sell Miracle Face, and share profits and management responsibilities. Yoshe has also thought about opening her own business in Mexico in conformity with Mexican laws. She would then hire employees in Mexico to sell the product. Another matter Yoshe has considered is simply arranging for her products to be shipped to Mexico for sale, and she is interested in the effect of any trade agreements between the U.S. and Mexico.
-If Yoshe ships Miracle Face to Mexico for sale, she would be involved in the ________ of goods.

• A) import
• B) franchising
• C) licensing
• D) export
• E) affiliating

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Definitions:

Token Economy

A form of behavior modification that uses tokens or symbols as rewards for performing desired behaviors, which can be exchanged for other rewards.

Behavior Modified

A therapeutic approach aimed at changing negative behaviors through various techniques such as reinforcement or punishment.

Respondent Behavior

Behavior that occurs as an automatic response to some stimulus, often discussed in the context of classical conditioning.

Specific Stimulus

A particular environmental event or condition that elicits a response from an organism.